For beauty, Serifos is up there with the Cyclades’ more famous islands – but it surpasses them for easygoing charm, which is why Athenians come here. That and the stylish places to stay
How do you choose which Greek island to visit? There are thousands, and of course the most famous cannot be the best. For unspoilt beauty, you need a tip-off, and for one that has a little more life, you follow those in the know: the Athenians, and those smart hotel groups who seek out rarefied and spectacular destinations to woo their clientele.